Before scaling, your business model and pricing must make financial sense. As the saying goes, "if it doesn't make dollars, it doesn't make sense." Financials are the bloodstream of any business — without clear strategies and goals in place, you won't know whether your startup is on the path to thriving or failing. Kev helps you formulate a financial model that supports real growth, testing pricing and assumptions with real customers to ensure your startup isn’t just making money — it's making profit.

Not technical? No problem. Kev helps you build a Minimum Viable Product (MVP) using no-code tools, AI, and smart product choices to test demand without wasting time or money. If tech truly isn't your thing, Kev can also guide you through hiring an agency, freelancer, or development partner to get you off the ground — while keeping costs controlled and the process on track. The goal is always simple: get to market fast, make money early, and validate that you're solving a real problem. It's about solving customer needs — not overengineering solutions.

Kev helps you craft a compelling pricing strategy that goes beyond guesswork. He'll teach you how to identify the revenue levers in your business and activate the highest-earning opportunities. With a background in building high-performing startup operations for scaleups, Kev also introduces you to the fundamentals of Revenue Operations (RevOps) — the systems that streamline sales, boost conversions, and ensure your offer doesn’t just sell — it sizzles.